Quieter. Faster. Safer. Smarter. Oh and nearly £300.
Notebook’s beauty editor Lynne Hyland trials the Supersonic, the first ever Dyson beauty gadget, which promises it will revolutionise your hair styling regime when it launches in the UK in June.
But is it really worth the crazy price tag?
Dyson is already a master at sucking, but now the vacuum maker is about to turn to the art of blowing with the launch of its Supersonic hairdryer.
It’s is the result of over £50 million of research, which involved the construction of a dedicated beauty lab , where over 1,000 MILES of human hair were used to try out a staggering 600 prototype dryers.
Now that’s a pretty extreme way to go in search of a good hair day.
“I love using my new #DysonSupersonic #hairdryer on a damp braid for the softest waves.” @fakander #hairtips #hairstyling #dysonhair
A photo posted by Dyson Hair (@dysonhair) on Apr 29, 2016 at 12:40am PDT
UK women (because let’s face it, men won’t be buying this) will be able to get their hands on the Supersonic in June, but I got my own preview to find out whether it’s worth the £299 price tag.
Yes, this is Dyson. Did you think it was going to come cheap?
Read more: Dyson unveils new ‘supersonic’ hair dryer – but it will burn a hole in your wallet
I won’t bore you with the hardcore science, but here’s the difference in a nutshell.
Dyson reckons it’s managed to combine an ultra-powerful, directed airflow (like those fancy rapid hand-dryers) with a heat-protection sensor that stops the temperature ever reaching the point where your hair gets shredded.